Think wayyyyyyyy back to 1994. That was the year the Mosaic browser was created. The Internet was still in its infancy. It’s also the year that our founder, Kevin Skarritt started dabbling in “that web thing” (back when everyone was calling it “that web thing” or “the inter-webs”)
A LOT has changed since then … including the services we offer. Fact is, the last eight years have forced us to evolve more than any other time in our company’s history. Here’s the latest suite of services we offer;
This is the foundation of your success this year. If you don’t have a solid foundation, all other pieces are just slapped together with duct tape and dryer lint. Good luck McGyver! What are the pieces of this service?; Brand Identity Development (including logo design, tagline writing, styleguide development, etc.), Brand Persona Definition (using Jungian archetypes), Power Words and Messaging.
As you could guess from the intro above, we’ve been around the block. With over a thousand web sites under our belts, we’ve seen it and done it all. Your question for us should not be, “can you do such-and-such,” (by the way, the answer to that is always,”yes”) – it should be, “what will it take to do such-and-such.” Our clients get a never-ending stream of ideas on innovative approaches to creating a powerful online presence. Yeah, we could simply build you yet another online brochure, but will that reeeeally differentiate you from your competitors? Will that reeeeeally engage your audience? We don’t think so either. Instead, give us a call so we can learn a little bit more about who you are and what you need. From there the sky’s the limit! Here’s the number … 517-925-8045
If you’re reading this, chances are you found us either with an online search OR from a link in one of many social networks. That’s called “eating your own dog food.” (if you’re kind of grossed out by that phrase ’cause you’ve never heard it before, here’s wikipedia’s definition.)
If your marketing mix is primarily traditional media (advertising, TV, radio, magazines, yellow pages, newspaper, etc.), you’ve probably noticed a dramatic decline in your return on investment. Costs for these old-school modes of marketing are skyrocketing while their effectiveness is going right down the tubes. Time to make a change.
Facebook, Twitter, LinkedIn, Blogs, Forums, Mobile applications, Widgets of all types, Geo-location services … the list goes on and on. Yes ineedy, the world has changed. It’s time for you to start wading out into the warm waters of New Media. Don’t worry though. We’re right here by your side. —517-925-8045
Have you ever been to a beautiful site that you just couldn’t use? Information was hard to find, Navigation was confusing, Layout was difficult to digest, The copywriting was less than helpful, Graphic elements were poor (at best). Many designers and programmers have NO (none, zip, nada, bupkis) experience in User Interface Design and User Experience Design. Big problem.
Creating a great web presence isn’t about design. It’s about knowing the needs of your audience. It’s about psychology. It’s about understanding the human condition and the expectations of the average web surfer. It’s about YOU knowing who your audience is, creating powerful buyer personas and then creating an online system of capitalizing on that deep understanding. When it happens in just the right way, it’s a thing of beauty … Done poorly, it’s like watching a train wreck in slow motion.
TIME FOR A LIST!;
You get the idea. If it goes on paper, we can create it.