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Part 4 of a series on “

I was discussing a legal issue with my attorney a few days ago and made the comment that [...]

There are subtle differences in how people take in and process business information. Some people hoard it like it’s a priceless stash of gold. Some people reflect it back to the rest [...]

The name “Marlboro” won’t be seen in Fomula 1 racing this year. At least not the name. The Ferrari F1 team, however, [...]

It’s a quarter to one IN THE A.M. and I just got home from work. Do I relish having to get up in just a few hours to head on back to the grind? Nope. So WHY in the HECK am I up [...]

Taking back large portions of your life by recording long television programs (called time shifting) is a great idea.

Hoooorah!  Finally a jury conviction of a phisher under the CAN-SPAM Act [...]

I’ve heard marketers talk about how they’re going to “spin” a campaign. There’s a problem with that line of thinking. It’s short-term and ineffective. [...]

In our freebie marketing report Go Nuts in 2007 we talk about taking your brand and marketing to a whole new level (assuming you want your [...]