Name Game

Coming up with a brand name can be difficult. Coming up with a GREAT brand name can be darn near impossible! Read our whole "Name Game" category for some great tips!

In past posts I’ve talked about coming up with company names, domain names and taglines.  In each case, I recommend a follow up to the process of going to the U.S. Patent and Trademark [...]

The first steps in starting a new company or new online venture is to establish a brand and then come up with a fabulous name that’s; defensible (from a trademark perspective), available [...]

Name Game #12
I have to admit, this one’s “borrowed” from Word Wizard Lani Voivod over at Epiphanies, Inc. [...]

When my family was living in the San Francisco Bay area five years ago, we read the comics daily for ONE particular strip by genius Darby Conley.  It’s called

Name Game #11

Ever been to one? Some people would never be caught [...]

Go back to Name Game #2 and #3 and you’ll see I suggested that the process involves quite a bit of list making.  In our most recent round of brainstorming, we came up [...]

TRIVIA QUESTION! … “Why (or how) did Xerox come up with their name?”  Give [...]

Name Game Eight!

We finally come around (out of order) to my numero uno, most important nugget in coming up with a great company name (or tagline, or product name or service [...]