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  • Services
    • Brand Strategy
    • Web Site Development
    • Social Media Engagement
  • About
    • Portfolio
    • Accolades and Awards
  • Blog
  • Contact

Werd Majic

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By skarritt
In Werd Majic
Posted April 23, 2008

American Idol, Brand and Great Copy

“Hello. My name is Kevin, and I’m an American Idol addict.”

“HELLO KEVIN!”

There. I said it. Now that it’s out in the open, let me tell you [...]

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By skarritt
In The Junk Drawer, Werd Majic
Posted December 1, 2007

Why Use KickA$$ Headlines? …

“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your [...]

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By skarritt
In Werd Majic
Posted June 16, 2007

Let’s Give a Big “WOOT” for Great Copywriting!

This is one of those “you’ve gotta read it to believe it” things…. The online, discount product site, www.woot.com, [...]

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By skarritt
In Werd Majic
Posted May 3, 2007

Words Can Be Razor Sharp

winston churchillTwo great master wordsmiths toy with [...]

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By skarritt
In Werd Majic
Posted April 7, 2007

Say WHAT?!

In business, clarity in communication is King! Another one from our friends at the IRS …

Passive activity income does not include the following: Income for an activity [...]

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By skarritt
In Werd Majic
Posted December 23, 2006

Funny Government Writing

I came across this really great list of tips on “How to Write Good.”  I started reading with interest [...]

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