In The Junk Drawer

While surfing the internet today I came across Dieter Rams, pretty cool name, that’s what I thought too. From what I’ve read he is an influential industrial designer of the 20th century, but I’m not going to sit here and give you a biography. What intrigued me most was his “ten commandments” of good design and how this short list of elements could be applied to not only other forms of design, but to most other businesses.

Here’s the list:

  1. Innovative
  2. Useful
  3. Aesthetic
  4. Self-explanatory
  5. Unobtrusive
  6. Honest
  7. Durable
  8. Thorough
  9. Environmentally-friendly
  10. As little design as possible

I could talk for hours about how this list applies directly and indirectly to my field, but as for you … I ask you to take a look at it and determine how these items can benefit you and your business.

Resources:
http://www.vitsoe.com/
http://blog.kimvallee.com/

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