HEADLINE, New York Times, April 6, 2008
“In Web World of 24/7 Stress, Writers Blog Till They Drop”
Marc Andreesen reviews this story in the most succinct (and funny) way. His headline would have a been a much shorter “Blogging Causes Death.” Marc also provides us with expected follow-up headlines (I’m really looking forward to them) … culminating in the inevitable “Child Abuser/Serial Killer/Campus Shooter Had a Blog.”
Of course, they don’t get it. Traditional media (those stuck in pre-90s mode) will, predictably, take potshots at the new media in an attempt to hold their ground. My favorite part is the nature of the headline — just oooooozing with hype.
Supporting commentary — Here’s a video of Shel Israel (co-author of Naked Conversations, arguably the best book on blogging) interviewing Jeremiah Owyang, Senior Analyst at Forrester Research, on the topic of “Marketing vs. Communities.” A major theme in the interview is the idea that many businesses are still not getting it … and what will happen to them. [Note: Ignore the coffee drinking and sticking the mic in front of Jeremiah’s face. Shel admits he’s still getting used to interview videography.]