In Werd Majic

winston churchillTwo great master wordsmiths toy with each other…

“I am enclosing two tickets to the first night of my new play; bring a friend … if you have one.” …€” George Bernard Shaw (to Winston Churchill)

… followed by Churchill’s response:

“Cannot possibly attend first night, will attend second, if there is one.” …€” Winston Churchill

How creative is the crafting of your marketing words?

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