In Idea Mashing

Let’s start with a quote from Margaret Mead:

Never doubt that a small, group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.

Now consider how most people (and, I mean the VAST majority) go through their daily grind with blinders on. Not just physical blinders, seen in people’s general unwillingness to help each other, but also psychological blinders. Where people seem to just not care about their fellow man and the impact they, as individuals, might have on the world.

Now consider a post by blog evangelist Robert Scoble where he talks about the services being offered by and the future of what we call “television”…. He tips his hand about how he views this emerging technology, NOT by talking in acronyms or techie-ese, but by pointing out that these technologies can make a difference in how we view the world. He describes a new divide. Not a divide between the “haves” and “have nots” but between people who are aware of what’s going on in the world and those others wearing blinders.

If you’re finding that you’ve got blinders on, please take them off for just a moment to see the world around you. In fact, it’s possible to keep them off permanently in your business life and affiliate your marketing efforts with a worthy social cause.  Heed Margaret Mead’s advice and the world can truly be changed.

This advice has been brought to you by the liberal streak in what is normally a pretty middle-of-the-road kind of guy. You may now return to your regularly scheduled programming.

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